The newest name in the grocery store industry has come to Surrey.
Fresh St. Farms has opened its doors at 15930 Fraser Hwy. in Fleetwood Village, almost a year after opening its first store under the brand in West Vancouver.
“We felt the Fresh Street brand was what we would tailor all our stores after,” said Mark McCurdy of H.Y. Louie, the parent company of Fresh Street, which also owns IGA and London Drugs.
“The Fresh Street Market features stores around 30,000 square feet and larger. Fresh Street Farms will be 20,000 to 21,000 square feet. We’re taking the best practices from our West Vancouver store, and bringing them into Surrey.”
Fresh Street carries a variety of local and rare finds, such as Canada AAA Angus beef (rated among the top four per cent of all beef), hormone-free and B.C.-raised organic chicken, Ocean Wise seafood, unique cheeses and international items. Local vendors will offer samples of their food while sharing the stories of what they grow, produce and create.
Shoppers will find a variety of locally sourced foods as well as dedicated food destinations that include a curry bar, sandwich bar, and fresh grill.
“With the popularity of West Vancouver’s Fresh Street Market, we were excited about another Fresh Street store. Surrey turned out to be the perfect location,” said McCurdy. “Fresh Street Farms will be a little more intimate than Fresh Street Market. It will have the feel of a farmers’ market.”
Fresh Street also combines its unique products with affordable prices.
“We want people to discover some different items, and be pleasantly surprised by our pricing and out other products,” said McCurdy.
“Fresh Street is a much different concept than the usual stores that have their fresh products on the perimeter. Fresh Street has all these things in one area of the store, in a farmers’ market type of setting.
“We are excited for Fresh Street Farms to open. We can’t wait for people to experience grocery shopping as an opportunity to connect with their food and where it comes from.”
Fresh St. Farms in Surrey opened to the public on Thursday, Dec. 12.