The Editor, The White Rock BIA would like to send along sincere thanks to everyone who played a part in the launch and success of Taste White Rock 2015.
When we met back in the fall with a group of prominent restaurant operators to determine whether to even continue with the annual restaurant festival, little did we know the direction it was going to take. We can all take great pride in what we have accomplished in a few short months.
Thank you to Evin Dosdall of Invision Creative for developing the new brand - Taste White Rock. I think you will agree the brand and graphic design resonated with the public and we can now look forward to launching a stand-alone website that will support the festival much better next year.
Thank you to all the participating restaurants who took a leap of faith and participated again this year or who came on board for the first time. We really appreciate your support and involvement. The restaurant sector in White Rock is very strong and as a BIA we will continue to support your on-going success whenever and wherever possible.
Thank you to our major media partners - News1130, Peace Arch News, ReelDeal Media, KISM Bellingham and the Bellingham Herald. Our advertising campaign was hugely successful and we certainly appreciate your support and co-operation. Thank you to both the Peace Arch News and the Now for their enthusiastic editorial coverage. You really helped with the 'call to action' and awareness we needed to achieve success.
Thank you to our sponsors, Ocean Promenade Hotel and Swirl Wine Store, for coming on board at the 11th hour.
And thank you to Adrian Brugge, Tourism White Rock, Coun. Lynne Sinclair and all those who jumped in and helped kick-start our social media. We really appreciate your enthusiasm and your community spirit.
I am confident we can build on the strong foundation laid this year and look forward to greater success next year!
Douglas Smith, executive director, White Rock BIA