A pop-up exhibit called “Heartmelt Motel” is coming to Guildford Town Centre from May 1 to 12. (submitted photo)

PHOTOS: For selfies, colourful ‘Heartmelt Motel’ coming to Surrey on tour of shopping malls

Interactive exhibit at Guildford Town Centre for two weeks in May

A pop-up exhibit coming to Guildford Town Centre looks to take the shopping-mall “selfie” experience to new heights.

It’s called “Heartmelt Motel,” a colourful installation that aims to recreate “dreamy California summers of the 1970s through its use of retro motel-inspired décor, with a vivacious, ice cream-inspired twist.”

The five different “motel rooms” offer shoppers a “larger-than-life Instagram wonderland,” as mall owner Ivanhoe Cambridge calls its travelling exhibit.

SCROLL DOWN TO SEE PHOTOS

The interactive exhibit will be at Guildford Town Centre’s centre court area from May 1 to 12, as part of a cross-Canada tour of seven shopping malls this spring and summer. Admission is free.

“’Heartmelt Motel’ is more than a pop-up – it’s an experience,” Kyla Way, marketing director of Guildford Town Centre, said in a release. “We wanted to create a space that was unforgettable for our guests and allowed them to dream, explore and revel in possibility. Our hope is that they’ll share this experience with their friends and family and encourage the feeling of curiosity and playfulness ‘Heartmelt Motel’ stands for.”

The “photography playground” features “cotton candy skies” and a gummy ball pool.

Using the hashtag #HeartmeltMotel, those who share photos of the exhibit on Instagram will be entered into a contest to win an “Ultimate California Dream Vacation.” Also, free Purdy’s ice cream bars will be given to the first 100 guests on May 4, 5, 11 and 12, starting at noon.



tom.zillich@surreynowleader.com

Like us on Facebook Follow us on Instagram and follow Tom on Twitter

 

Just Posted

Surrey moves to ban sleeping overnight in RVs, motorhomes on city streets

Proposal comes amid complaints about homeless people living in recreational vehicles

Students, volunteers plant 300 trees in White Rock park

City partnership to ‘mimic the natural growth’ of Ruth Johnson Park

$50,000 reward for ‘extremely violent’ South Surrey murder suspect renewed

Offer for information on Brandon Teixeira to remain in effect through April, 2020

Surrey restaurant owner who pointed handgun at staff loses court appeal

Jawahar Singh Padda tried to get his 30-month sentenced reduced

South Surrey man allows smart meter installation ‘under duress’

BC Hydro says devices emit fraction of radio frequency from a cellphone

ELECTION 2019: It’s so close, it could come down to who turns out to vote

Black Press Media’s polling analyst on the origins of predictive seat modelling in Canada

Jack’s Devils beat Quinn’s Canucks 1-0 in NHL brother battle

New Jersey youngster scores first career goal against Vancouver

Two charged after owner’s wild ride through Kamloops in his stolen truck

Crystal Rae Dorrington, 37, and Derrick Ronald Pearson, 32, facing multiple charges

Kamloops Blazers blank Vancouver Giants

A loss on the road for G-men

Man found dead inside Richmond business, IHIT investigating

Police believe the incident was not random

Judge orders credit union’s bank records for Kelowna social worker facing theft allegations

The man is accused of negligence, breach of contract, fraud and a conspiracy with Interior Savings

Leaders pour it on with rallies, boosts for candidates as campaign reaches peak

The federal election campaign has reached a crescendo

Allegations of racism lead to ministry investigation at Vancouver private school

St. George’s School was contacted over what the school describes as ‘deeply offensive behaviour online’

Not a political question: Thunberg calls for climate action in Alberta

Edmonton police estimated the size of the crowd at about 4,000

Most Read