New BIA wants to ‘put Fleetwood on the map’

What is Fleetwood? That’s the question a newly formed Fleetwood Business Improvement Association wants to answer.

Amrit Bath

SURREY — What is Fleetwood? That’s the question a newly formed Fleetwood Business Improvement Association wants to answer.

“We want to give the community a feel,” said Amrit Bath, one of the founding members of the BIA. “Right now it feels a bit like an empty patch. When you come to Fleetwood there isn’t really any feel or core centre. Part of it is creating that community aspect and a strong vibe in Fleetwood.”

Bath is general manager of Basant Motors, which has been on Fraser Highway in Fleetwood for nearly three decades. He said businesses are leaving the area because there’s not a lot of drive to bring business.

“We’re not that united, we’re not promoting ourselves together. Some regions, like Edgemont in Vancouver, even Newton these days, they’re promoting business in the area, not just the businesses themselves. It’s hard for one business to survive on its own.”

Speaking of Edgemont, Bath hopes a rebranded Fleetwood can mimic that community’s vibe.

“So, clean landscaping on the street, some unity in terms of the shops and the feel. We have car dealerships and other businesses with their own unique landscaping. It doesn’t always blend together,” Bath said.

He also hopes to see the city put more thought into a long-term vision for the whole community of Fleetwood going forward.

“Right now it seems like some parts are getting developed and some are just sitting. This will help put Fleetwood on the map,” Bath added.

Right now, 160 property owners in Fleetwood – all the way from 152nd Street through to 168th Street, along and near Fraser Highway – are being consulted to gauge support for the BIA, and so far it’s been positive, according to Bath. But because there is a levy involved in joining a BIA, they need to gauge the level of acceptance before moving forward.

A formal report will likely go before Surrey city council in January.

Rick Hart is also involved in the BIA’s formation. He noted there are two main areas of commerce in Fleetwood – the area of 152nd Street and Fraser Highway, then at 160th and Fraser – and the main goal is to unite them both.

“We kind of came to the conclusion that we’re all one neighbourhood,” he said. “What we want to ensure is that we have an overarching business association that incorporates both districts and synergies so they work together – not in competition – with each other.”

Fleetwood faces pressures from several other shopping areas, Hart noted, pointing to Willowbrook, Clayton and Guildford.

“We’re kind of the lost child in the middle,” he said, adding it’s a chance to create something unique.

He noted urban sprawl has created some disconnect, but he looks at it as an opportunity to rejuvenate.

“We want to brainstorm about what we can do as a group to bring folks to Fleetwood, rather than just drive by,” said Hart. “Ultimately, we hope to look toward branding Fleetwood, cross-promotions with small businesses, physical improvements and things like working with developers.”

The BIA aims to give business a “formal and collective voice,” Hart added. Show your support by filling out a form on the group’s website, Fleetwoodbia.com.

amy.reid@thenownewspaper.com

Just Posted

New West mayor says Surrey won’t be left out in transit 10-year plan

Jonathan Cote one of two speakers at luncheon focusing on transportation, land use planning

UPDATE: Missing Surrey snowshoer found dead on Mt. Seymour

North Shore Rescue resumed its search today after efforts were temporarily halted Tuesday due to snowstorm

UPDATE: Woman, off-duty cop in critical condition after stabbing outside North Delta elementary school

The officer was intervening in an alleged assault outside of Immaculate Conception School when he and the woman were stabbed

Suspect charged after four Surrey banks were robbed in just four hours

Financial institutions in North Surrey targeted on Feb. 12

Surrey says WorkSafeBC should be in charge of asbestos abatement

City staff say WorkSafeBC has ‘greater knowledge, experience and expertise’ concerning asbestos

VIDEO: Nail-biter game against Germany tonight earns Langley’s Team Canada a win

Langley’s Team Tardi is 5-2 at the junior curling worlds in Nova Scotia, hoping to defend their title

Ontario man accused of killing 11-year-old daughter dies in hospital, police say

Roopesh Rajkumar had been hospitalized with what police described as a self-inflicted gunshot wound

Manitoba ‘pauses’ link with ex-B.C. premier Gordon Campbell after allegations

Campbell had been hired to review two major hydro projects

Heritage minute features Japanese-Canadian baseball team, internment

The Vancouver Asahi baseball team won various championships across the Pacific Northwest

$10-a-day child care not in 2019 budget, but advocate not irked

Sharon Gregson with the Coalition of Child Care Advocates of B.C. says NDP on track to deliver promise

B.C. Seniors Advocate questions labour shortage in care homes

Are there really no workers, or are care aide wages too low?

B.C. business groups worry about looming economic decline in wake of NDP budget

The party’s second government budget focused on plenty of spending, business advocates say

Man injured in police shooting near Nelson has died: B.C. police watchdog

The death follows an incident in Bonnington on Feb. 13

Experts urge caution after 10 human-triggered avalanches across B.C.

One man is still stuck after avalanche on south coast

Most Read