Hockey Canada partners with Fanatics for e-commerce fan gear

Hockey Canada partners with Fanatics for e-commerce fan gear

Fanatics operates more than 300 online and offline stores

Following in the footsteps of the NHL and MLS, Hockey Canada is partnering with Fanatics on its e-commerce business.

The long-term agreement gives Fanatics exclusive rights across Hockey Canada e-commerce and other retail channels.

While Nike remains the official performance apparel of Team Canada, including the team jersey and Nike “Authentics,” Fanatics will offer the bulk of other fan gear.

READ MORE: Vancouver esports entry in the Overwatch League to be known as the Titans

“Fanatics and Hockey Canada share similar values in delivering exceptional experiences and premium products to fans of our great game,” Mike Ross, Hockey Canada’s chief business officer, said in a statement.

The announcement was made just ahead of the Dec. 26 start of the world junior championship in Vancouver and Victoria.

”This new strategic arrangement will benefit both fans and retailers and is part of our overall goal of growing the licensed sports business throughout Canada’s sports-crazed regions,” said Fanatics Canada general manager Jeff Budway.

Fanatics operates more than 300 online and offline stores, including the e-commerce business for the NFL, MLB, NBA, NHL, MLS, NASCAR and PGA as well as more than 200 collegiate and pro teams.

The Canadian Press

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Just Posted

Members of the Surrey Fire Fighters’ Charitable Society picked up their new van from Mainland Ford in Surrey Wednesday (Jan. 27, 2021) after the society’s old van was stolen and damaged. (Submitted photo: Dylan Van Rooyen)
After thrift store van stolen and damaged, Surrey dealership helps out firefighters’ charitable society

The Community Thrift Store van was stolen in South Surrey in December

In September 2018, former Vancouver Canucks player Dave Babych tees off at Northview Golf & Country Club in Surrey during the 35th annual Jake Milford Charity Invitational tournament. (File photo: Tom Zillich)
No ‘shotguns’ or banquets: Surrey golf courses pitch COVID-safe tournaments for 2021

With spring on the way, course operators book tournaments that will involve ‘tweaks and adjustments’

Surrey Council Chambers. (File photo)
Surrey council approves $420,570 in grants for local arts, culture groups

This happened at Monday night’s council meeting, to cover 2021

Surrey City Hall. (File photo)
OUR VIEW: Surrey’s public hearings are for being heard

Surrey public hearings of late have been devolving into something less than intended

Surrey native Dylan Kinley, shown here with the Douglas College Royals, has signed with the UFV Cascades. (Douglas Royals photo)
UFV Cascades sign Surrey native Dylan Kinley

Tweedsmuir grad, Douglas Royals star joins Abbotsford-based team for 2021-22

British Columbia Health Minister Adrian Dix looks on as Provincial Health Officer Dr. Bonnie Henry addresses the media during a news conference at the BC Centre of Disease Control in Vancouver B.C. (THE CANADIAN PRESS/Jonathan Hayward)
B.C. announces 485 new COVID-19 cases, fewest deaths in months

‘The actions we take may seem small, but will have a big impact to stop the virus,” urges Dr. Henry

Keith Thorpe/Peninsula Daily News
Search called off for small plane that went down in rough water south of Victoria

Plane bound for Port Angeles from Alaska believed to have one occupant, an Alaskan pilot

BC Place Stadium in a photo posted to cisc-icca.ca.
Roof of BC Place a stage for performers during online music festival

‘This will be the first time any artists have performed from the 204-foot iconic Vancouver rooftop’

Royal B.C. Museum conservator Megan Doxsey-Whitfield kneels next to a carved stone pillar believed to have significance as a First Nations cultural marker by local Indigenous people. The pillar was discovered on the beach at Dallas Road last summer. Museum curatorial staff have been working with Songhees and Esquimalt Nation representatives to gain a clearer picture of its use. (Photo courtesy Royal BC Museum)
Stone carving found on Victoria beach confirmed Indigenous ritual pillar

Discussion underway with the Esquimalt and Songhees about suitable final home for the artifact

RCMP. (Phil McLachlan - Black Press Media)
Driver crashes vehicle twice in one day near Princeton

Abbotsford woman, 29, wasn’t injured in either incident

Former Vancouver Giants forward Evander Kane is seen here in Game 7 of the second round of the 2009 WHL playoffs against the Spokane Chiefs (Sam Chan under Wikipedia Commons licence)
Gambling debts revealed in details of bankruptcy filing by hockey star Evander Kane

Sharks left winger and former Vancouver Giants player owes close to $30 million total

Othman “Adam” Hamdan, pictured in front of Christina Lake’s Welcome Centre, was acquitted of terrorism related charges in 2017. He has been living in Christina Lake since November 2020. Photo: Laurie Tritschler
Man acquitted on terrorism charges awaits deportation trial while living in Kootenays

Othman Ayed Hamdan said he wants to lead a normal life while he works on his upcoming book

B.C. Premier John Horgan wears a protective face mask to help prevent the spread of COVID-19 prior to being sworn in by The Honourable Janet Austin, Lieutenant Governor of British Columbia during a virtual swearing in ceremony in Victoria, Thursday, November 26, 2020. THE CANADIAN PRESS/Jonathan Hayward
Premier Horgan calls jumping COVID vaccine queue ‘un-Canadian’

Horgan says most people in B.C. are doing their best to follow current public health guidelines

Prime Minister Justin Trudeau, left, and Vancouver Mayor Kennedy Stewart share a laugh while speaking to the media before sitting down for a meeting at City Hall, in Vancouver, on Friday August 30, 2019. (THE CANADIAN PRESS/Darryl Dyck)
Vancouver mayor, Health Canada to formally discuss drug decriminalization

Kennedy Stewart says he’s encouraged by the federal health minister’s commitment to work with the city

Most Read