Hockey Canada partners with Fanatics for e-commerce fan gear

Fanatics operates more than 300 online and offline stores

Following in the footsteps of the NHL and MLS, Hockey Canada is partnering with Fanatics on its e-commerce business.

The long-term agreement gives Fanatics exclusive rights across Hockey Canada e-commerce and other retail channels.

While Nike remains the official performance apparel of Team Canada, including the team jersey and Nike “Authentics,” Fanatics will offer the bulk of other fan gear.

READ MORE: Vancouver esports entry in the Overwatch League to be known as the Titans

“Fanatics and Hockey Canada share similar values in delivering exceptional experiences and premium products to fans of our great game,” Mike Ross, Hockey Canada’s chief business officer, said in a statement.

The announcement was made just ahead of the Dec. 26 start of the world junior championship in Vancouver and Victoria.

”This new strategic arrangement will benefit both fans and retailers and is part of our overall goal of growing the licensed sports business throughout Canada’s sports-crazed regions,” said Fanatics Canada general manager Jeff Budway.

Fanatics operates more than 300 online and offline stores, including the e-commerce business for the NFL, MLB, NBA, NHL, MLS, NASCAR and PGA as well as more than 200 collegiate and pro teams.

The Canadian Press

Like us on Facebook and follow us on Twitter.

Get local stories you won't find anywhere else right to your inbox.
Sign up here

Comments are closed

Just Posted

UPDATE: Pedestrian dies after being hit by bus in uptown White Rock

Collision occurred July 3 at North Bluff Road and Johnston Road

Intent of killing at centre of Surrey man’s West Kelowna murder trial

B.C. Supreme Court Justice Allison Beames is anticipated to return with her decision in August

PHOTOS: South Surrey tractor project evokes ‘$1-million smile,’ helps connect neighbours

Retired Surrey firefighter Ron Henze began project for friend’s dad to fill time during pandemic

Surrey man facing charges related to child pornography

Elazar Reshef, 52, has worked in the Delta School District

13 new B.C. COVID-19 cases, Langley Lodge outbreak ends

Health care outbreaks down to four, 162 cases active

Greater Vancouver home sales start to tick up, with prices holding steady

Residential sales last month reached 2,443, a 64.5 per cent jump from May

Langley Lodge’s deadly outbreak declared over

Fraser Health and long-term care home administrator confirm Friday declaration

Alberta health minister orders review into response after noose found in hospital in 2016

A piece of rope tied into a noose was found taped to the door of an operating room at the Grande Prairie Hospital in 2016

B.C.’s major rivers surge, sparking flood warnings

A persistent low pressure system over Alberta has led to several days of heavy rain

B.C.’s Indigenous rights law faces 2020 implementation deadline

Pipeline projects carry on as B.C. works on UN goals

Search continues for person seen floating in Coquihalla River in Hope

Rescuers halted the search Thursday night as darkness fell

‘Mind boggling’: B.C. man $1 million richer after winning Lotto 6/49 a second time

David O’Brien hopes to use his winnings to travel and of course keep playing the lottery

Most Read